The Web is growing with every passing year, and with so many websites competing for the same prospective clients, it has become increasingly difficult to stand out from the crowd. By creating a website that is designed to appear as a highly focused niche website, not only will your business stand out, it will be more visible to search engines. Whether your business offers a full line of services or not, it makes no difference, you can benefit from developing a niche website!
By writing more focused and specialized content, you'll be offering a greater value to potential customers who are looking for information on unique products and services. In contrast, if your website has a huge list of general services and products in an attempt to be everything to everyone, your visiting prospects will not think of your business as being a better source of services over the competition. In fact, the greater and more generic your services are, the greater your competition will be, which means tougher price competition. Instead, opt for a more unique purpose and you'll experience less trouble competing with other businesses in the same or similar industry.
It you're selling a specialized product or service on the Web, a niche website will have better visibility. Why? Because search engines consider your specialized niche website to be one in which has unique issues which are better addressed by someone who performs a specialized search. In other words, when someone uses keywords in their search that match the specialized and unique keywords contained in your niche content, your site is more likely to rank higher for those specific keywords and come up ahead of websites with similar, yet more general content of similar nature.
"A niche website is much more effective for generating revenue from the web than a general website."
The number of web searches is increasing every year, and because competition has become so fierce between general categories that a website with something unique and exciting will automatically generate more visibility from specialized search queries. In order for search engines to gather up enough quality entries to justify a large number of serp pages, Google and the like will place you ahead of people in the same field who are advertising a more general inventory list. Usually, large websites with a more generalized list of services have not drilled their descriptions down far enough to give the impression of anything that sounds 'specialized.' That's why it's time to consider a niche website!
A niche can benefit you by:
Some business owners are not totally clear on how to develop a niche. They worry that narrowing their focus to a single service will be at the expense of sacrificing other services or attracting irrelevant business contacts. This is not the case because a narrow margin of basic advertising that describes your business as a whole is all it takes for someone to gain confidence in your abilities to handle almost any job.
Better page rank..
The truth is that developing a niche can be highly profitable for your online business. By taking the time to concentrate soley on the needs of a particular market, you can face far less competition for potential prospects. You will achieve better results because the search engines are more likely to qualify specialized search queries to match your distinctive services. You will also attract other website owners who want to network with you over the Web. Link building with various websites in the same field lets Google know that your website was important enough to get someone elses' attention. Your specialized services are now networked into similar content (niche or not) and you will achieve better page rank.
Showcase your talents..
If you need a way to showcase your talent or craft, you are a good candidate for becoming a niche website owner. Any individual with something unique to offer should consider using the web as a way to 'get the word out.'   Remember, it's a bad decision to offer too many options and generic services in an attempt to secure more sales because you are essentially competing with other businesses who use that same strategy. Instead, seperate your website with a unique brand and you'll increase your chances of consumers perceiving your site as a better source of exactly what they are looking for. GothEagle will create a unique website for you and getting started is cheaper and easier than you think. Call us today and get your niche website started with no obligation and no money down, . your satisfaction is 100% guaranteed!
Call us at the number listed above, or use the form below and send us a message.
Are you interested in joining a web development team? Apply online by filling out a short form here »
Website maintenance plans starting at $38.95 per month.